Apple recently revealed that almost 20 billions apps were downloaded in 2012, this brings the total number of App Store downloads to an astounding 40 billion. In December alone a record breaking 2 billion apps were downloaded.
This is great news for those of you who are making money from the App Store, Installous, a major portal for pirated paid apps from Apple’s App Store, won’t be around anymore. Earlier development team Hackulous announced the closure of Installous on their official Web site.
In the past Installous offered complete access to thousands of paid iOS apps for free for anyone with a jailbroken iPhone, iPad, and iPod Touch. In other words anyone could download an app without having to pay for it.
According to several developers Apple has kept their promise and is now starting to decline app submissions that access the UDID of an iDevice. According to sources this will only become more stringent in the near future. Currently Apple has two review teams actively rejecting UDID-accessing apps with all ten teams expected to follow suit in the coming weeks.
So far developers have earned 70% of the revenue from application downloads from the App Store and 60% from iAd revenue, however yesterday Apple revealed on its Developer Center that developers will now be earning an extra 10% from iAd revenue, boosting it to 70% in total.
The full changes in the updated developers agreement state
(a) Apple Campaigns. Developer shall receive seventy percent (70%) of the Net Advertising Revenue derived from the sale of advertising on the Developer’s Mobile Properties (“Developer Revenue Share”) net of any applicable taxes as provided in Section 6 of this Agreement. The Developer Revenue Share percentage may be adjusted from time to time at Apple’s sole discretion. Notice of material changes to the Revenue Share percentage will be posted on the Company Portal. “Net Advertising Revenue” is defined as gross advertising revenue recognized through the delivery of ads by Apple less: a) any allowances actually made or taken for returns, credits, cash discounts and promotional allowances; and, b) Agency and agent fees, discounts, commissions and referral fees.
Why Apple has decided to make these changes is unclear, however many bloggers are guessing it could be due to the fact that Apple isn’t pleased enough with the adoption of iAds, furthermore Apple lowered the buy-in for advertisers looking to get into the service a few months ago to $100k from $500k and $1,000,000. Recently Apple removed the per-click fees from ads, now relying on impressions alone, according to the original report.
Developers, are you using the iAd platform inside of your apps?
One of the biggest subjects throughout the presidential campaign for the Republican candidate has been the jobs that are leaving the United States, well according to new numbers Smartphone applications are helping the industry keep some of those jobs in country. For years, there’s been questions and speculation about just how many jobs Apple’s App Store and similar marketplaces for other mobile and web platforms have created. Well according to new numbers released by TechNet apps have created 466,000 American jobs since 2008.
Of those jobs, the highest percentage (23.8 percent) of the total are located in California. Other app hot spots include New York (6.9 percent), Washington (6.4 percent), Texas (5.4 percent) and New Jersey (4.2 percent). These numbers include not only jobs created for iOS apps, but also those triggered by the development of apps for Android, BlackBerry, Windows Phone, and Facebook.
Perhaps the politicians should spend more time trying to figure out how to keep these jobs in the country, instead of bitching about the jobs that have already left the country.
Those interested can read the whole report here.
If you love logic puzzles then this is just the game for you. GraviMaze the first game developed by hart[dev] has everything you would expect from an amazing App.
According to the iTunes page:
“Challenge your mind with GraviMaze, a gravity-based 2d puzzle game for the iPhone that will turn your brain upside-down.
Bend gravity to your will to collect the treasures of long forgotten mayan temples, but beware of the cunning traps that guard them!”
We were lucky enough to get to trial the game before it was released on the App Store, and after a week of twisting and turning, we can only conclude that this is one addictive game. Unlike other games you don’t actually turn your iDevice, instead you swipe your fingers on the screen to control the world. Pretty much the whole purpose of the game is to get the block from point A to point B. As the levels become more complex so does the steps you need to go through in order to beat the levels.
What makes GraviMaze great is the currently new types of levels that help the gameplay from becoming boring, which sometimes tends to happen with logic puzzles, where the levels end up being repetitive after a few stages.
You can check out the trailer below, GraviMaze can be purchased for an introductory price of $0.99 from the App Store.
Being the avid photographer that I am, I am constantly trying to find apps that will help me improve the images that the iPhone takes, recently I found Snapseed, and have had nothing but good experiences with it, now according to an announcement by the developer Nik Software Snapseed will arrive on Android in early 2012, at the same time Snapseed has already made its way to the Mac App Store.
Snapseed was voted Apple’s ‘App of the Year’ in 2011, during CES, Michael J. Slater, president and CEO of Nik Software, stated the he was “very pleased to bring Snapseed to the Android tablet market,” furthermore he adds,”Offering Snapseed for Android tablets is a great opportunity for more users to experience the fun and creativity of photo editing and sharing. We worked with NVIDIA to make Snapseed fast and responsive for Android users everywhere.”
The Android version of Snapseed will set users back £3.24 ($4.99), while the Mac App Store version costs £12.99 ($19.99).
While the average developer earns an estimated $3,000 on their Apps, there are some companies that are earning big bucks from their developments.
Epic Games, the makers of popular iOS title Infinity Blade reported last year that their had made $10 million in revenue from the sales of the original Infinity Blade, now with the release of the follow-up Infinity Blade II Epic Games has announced that it has made more than $30 Million in revenues.
Adding to the revenue was the release of the game’s official soundtrack and the Infinity Blade FX arcade game.
For those who develop apps for the iPad these numbers are amazing, since the launch of the iPad in 2010 there have been more than 3 BILLION downloads of apps developed specifically for the iPad.
According to an ABI Research press release, they have estimated that more than 3 billion apps have been cumulatively downloaded since the iPad first launched in 2010, this is an estimated 19% of all iOS App Store downloads, or almost a fifth of all downloads despite the fact that the iPad was released two years after the iOS App Store opened.
According to the numbers released by ABI an estimated 120,000 applications have been developed specifically for the iPad as of the third quarter of 2011. The growth rate of the iPad-specific apps is similar to the explosive start that the iPhone saw when the App Store first opened. It took under 18 months for the iPhone and iPod touch application downloads to 3 billion.
It has long been known that Apple has been trying to fight pirated Apps, now they have reached out to AppTrackr, the most popular marketplace for downloading cracked iOS applications. AppTrackr uses their installer tool called Installous to install cracked applications, and makes available applications like Apple’s Numbers, NOAA Radar US, Nike+ GPS, and more to those who jailbreak.
Earlier in the week, the company announced in a blog post that Apple has begun sending notices regarding cracked apps demanding that the company remove these.
Instead of removing these however, AppTracrk has simply moved their servers to countries where there are no copyright laws, furthermore the company has added CAPATCHA code to all outbound links.
For developers it is a good sign that Apple has begun taking steps to prevent piracy of Apps, which really has been a big issue for several developers.
What about you have you had any of your apps pirated, and what are your thoughts on the piracy of apps?