Remember “The Daily” one of the first magazines to be published on the iPad, well it was launched one year ago, so it is time to look back at how the year went.
Honestly “The Daily” has had quite a rocky year. On the Launch date Rupert Murdoch states that he hoped the App would gain at least 500,000 subscribers within the first year, if that goal was reached he would consider it a success, well he must be a little disappointed to find out that currently the number of subscribers ranges somewhere between 100,000 and 120,000.
Recently Publisher Greg Clayman says that when the app originally launched, the goal was to make an experience unique to the tablet, therefore the company has taken almost a year before releasing the service on other platforms, it was only recently that Android support was added, via the Samsung Galaxy Tab 10.1. Furthermore Clayman adds that The Daily is still headed for profitability “over the next couple of years,” which he says is actually better than most traditional publications.
It will be interesting to see where The Daily is one year from now, who knows maybe they will finally reach 500,000 subscribers, what do you think is there a future for The Daily? Do any of you subscribe to it?
As promised during The Daily’s launch event the app has made its way to the App Store. The long-anticipated app was finally demonstrated and released earlier today. Verizon is sponsoring a free two-week trial period for all customers. After that it will cost US$0.99 per week or 39.99 per year.
The iOS 4.2 update has only been available for a few days, and speculations about iOS 4.3 are already making waves online. According to several sources, the only major new feature that is expected to debut is app subscriptions, which would allow recurring charges. This would address one of the biggest complaints raised by magazine publishers since the iPad launched last spring.
Furthermore 4.3 will reportedly also include the capability to automatically push out fresh content to tablets. A similar feature has been available on the Amazon Kindle since it launched. Unlike the text-only Kindle, however, iOS devices support media-heavy content, and the mythical Maiden, North Carolina data center may play a big part in delivering this content.
Among the first publications to take advantage of this new capability will probably be The Daily, the new tablet-only “newspaper” planned by News Corp. Apple and News Corp have reportedly been collaborating on the development of The Daily, which is expected to get its own event sometime in December.